
BUILD with ¶¶Òõ¶ÌÊÓÆµ 2023 captured the transformative power of maps and data¨Cbringing together a global community of developers, businesses, and location technology enthusiasts. From seasoned developers to those who are just starting to explore the world of location intelligence, there was something for everyone at our annual virtual conference exploring what's possible in the world of location technology.
In the keynote, I shared reflections on what I see as the three foundational pillars for location strategy: Enrich, Visualize, and Personalize. These pillars provide businesses and app developers with an actionable framework for thinking about how to derive value from integrating location technologies into their products and operations.
Watch the full keynote , or read ahead to see how BUILD with ¶¶Òõ¶ÌÊÓÆµ explored each of these pillars, backed by the latest product launches from ¶¶Òõ¶ÌÊÓÆµ and real-world customer stories from the ¶¶Òõ¶ÌÊÓÆµ community.
Enrich data with location insights
The first pillar of the framework for location strategy is Enrich. In today's data-driven world, businesses are inundated with information. Pairing business data with location can unlock insights that transform the practical application of big data. Location information not only adds a layer of context to datasets, it can also generate new data.
Clean up data with ¶¶Òõ¶ÌÊÓÆµ Search
¶¶Òõ¶ÌÊÓÆµ presents an array of tools designed to infuse data with geographical context. The ¶¶Òõ¶ÌÊÓÆµ Geocoding API is a prime example. Imagine converting messy, unstructured addresses from various sources into a clean, normalized format, complete with precise geographic coordinates. This product is not just about tidying up data; it's about setting the stage for accurate and meaningful visualizations.
Expand datasets with ¶¶Òõ¶ÌÊÓÆµ Boundaries
Another mode of enriching data is powered by ¶¶Òõ¶ÌÊÓÆµ Boundaries data, now available via API. A global dataset of administrative, statistical, political boundaries and more, Boundaries data helps you answer better questions. Ever wonder how many customers you have in a 90210 zip code? Do you need another store in Montana? Without geospatial boundaries, data looks like a fuzzy cloud of points. But with ¶¶Òõ¶ÌÊÓÆµ Boundaries, you can organize and bucket data in a way that aligns with specific regions or geopolitical limits, from city districts, country borders, or even custom geofences.
Understand travel time with the ¶¶Òõ¶ÌÊÓÆµ Matrix and Isochrone API
The logistics-focused ¶¶Òõ¶ÌÊÓÆµ Matrix API and the enrich data with a different spatial perspective: what it actually means to travel between locations, following the road network. Calculate travel times and distances between multiple points or visualize areas reachable from a specific location within a set timeframe. These capabilities are invaluable for businesses like on-demand delivery services when it comes to enhancing efficiency and customer satisfaction.

Bring location intelligence into Snowflake
Businesses already managing data within Snowflake can unlock new features thanks to the ¶¶Òõ¶ÌÊÓÆµ Snowflake Native Application launched this year. The integration allows you to seamlessly enrich data within Snowflake using ¶¶Òõ¶ÌÊÓÆµ services, with the simplicity and power of SQL queries. Yet another option for bringing location intelligence directly into existing data workflows!
#builtwithmapbox: ParkBee improves customer experience with data enrichment
ParkBee uses ¶¶Òõ¶ÌÊÓÆµ Search functionality to simplify the experience of hunting for parking in European cities. They know where parking is, and ¶¶Òõ¶ÌÊÓÆµ knows where users¡¯ addresses or points of interest are - a vivid example of how enriching data with location intelligence can directly impact and improve user experience.
¡°Location search functionality is especially critical for the ParkBee app experience, and with ¶¶Òõ¶ÌÊÓÆµ we can easily offer quick, precise search functionality, confident in the data quality and coverage that ¶¶Òõ¶ÌÊÓÆµ provides. Our users love the ease with which they can search, find, and book parking spots.¡± - Luca Lago, Product Designer, ParkBee
Visualize data with advanced location tools
The second pillar addressed is Visualize. Once data is enriched with location insights, another way to leverage location technology to add value is to visualize it spatially, turning data into visually engaging and easy-to-understand map-based graphics. ¶¶Òõ¶ÌÊÓÆµ excels at this, with fast map rendering that can process large datasets and allow for striking immersive experiences using 3D maps and dynamic visualizations. Two new ¶¶Òõ¶ÌÊÓÆµ products are especially exciting for this, ?¶¶Òõ¶ÌÊÓÆµ Tiling Service and the ¶¶Òõ¶ÌÊÓÆµ Standard map style.
Converting big data into fast maps with ¶¶Òõ¶ÌÊÓÆµ Tiling Service
A powerful tool in any visualization toolkit is the ¶¶Òõ¶ÌÊÓÆµ Tiling Service (MTS). MTS breaks down large data sets into millions of ¡®tiles¡¯ that allow a map to load quickly and smoothly. Vector tiles have proven to be a game-changer for data visualizations over the years, and now ¶¶Òõ¶ÌÊÓÆµ is introducing support for raster data in MTS. Raster MTS opens up exciting new possibilities for visualizing data like weather radar, satellite images, or cellular network coverage data.

¶¶Òõ¶ÌÊÓÆµ Standard brings 3D mapping mainstream
The launch of the ¶¶Òõ¶ÌÊÓÆµ Standard map style this summer redefined the expectations for digital maps. Inspired by advances in 3D rendering technology and the gaming industry, ¶¶Òõ¶ÌÊÓÆµ Standard offers a highly performant and elegant 3D mapping experience that everyone can build with. It's not just about aesthetics; this new style improves wayfinding and spatial orientation for users while serving as a versatile canvas for customized location data.

#builtwithmapbox: MapsPeople transforms indoor navigation
Longtime geo-innovators MapsPeople have harnessed the capabilities of ¶¶Òõ¶ÌÊÓÆµ Standard in their latest version of MapsIndoors, now with advanced 3D visualization capabilities that provide detailed, clear guidance in complex environments like shopping malls and airports. With MapsPeople¡¯s indoor 3D expertise combined with 3D mapping from ¶¶Òõ¶ÌÊÓÆµ for the wider world, the combination makes navigation intuitive and engaging.
¡°By leveraging the new 3D ¶¶Òõ¶ÌÊÓÆµ Standard style, we seamlessly integrate indoor maps with the 3D outside world, building a map environment that mimics the real world in ways that have not been possible, before now.¡± - Christian Christensen, CPO, MapsPeople

Personalize the value of maps with precision navigation
The third pillar of an effective location strategy is Personalize. Developers and businesses can derive further value from location technology by personalizing the user experience. Whether the goal is to create a highly engaging consumer application or to help a fleet of delivery drivers to complete routes safely and efficiently, integrating tailored navigation features into applications is a winning location strategy.
¶¶Òõ¶ÌÊÓÆµ SDKs are leveling up location features on mobile
The ¶¶Òõ¶ÌÊÓÆµ Maps SDKs are the foundation of personalization of location experiences, supporting the seamless addition of high-performance and customized maps directly into mobile applications - even more so with this year¡¯s launch of the Maps SDKs v11. The ¶¶Òõ¶ÌÊÓÆµ Navigation SDK builds on this by equipping developers to add navigation features like turn-by-turn directions, dynamic real-time routing, and clear visual and voice guidance. The flexibility and precision provided mean that any application can optimize the map experience for specific requirements, whether it's the quickest route, the most scenic path, or the one with the least traffic.
Revolutionize Electric Vehicle navigation
Drivers and fleets everywhere are going electric. To support the EV transition, ¶¶Òõ¶ÌÊÓÆµ has introduced a suite of specialized navigation products tailored for EV drivers: ¶¶Òõ¶ÌÊÓÆµ for EV. With ¶¶Òõ¶ÌÊÓÆµ for EV, developers can build applications that integrate with vehicle battery systems to monitor personalized energy consumption patterns, intelligently forecast range, suggest charging stations based on real-time availability, and even facilitate secure payment processing at charge points. This isn't just about getting from point A to point B; it's about doing so in the most efficient and EV-friendly way possible.

Bring location AI into applications with MapGPT
¶¶Òõ¶ÌÊÓÆµ is also pushing the boundaries of personalization with the introduction of MapGPT, a location-aware conversational AI voice assistant service. MapGPT equips developers to add customized AI assistants into their applications to make interactions with navigation applications smarter, more intuitive, and more fun.
#builtwithmapbox: Decathlon personalizes outdoor navigation
A shining example of this personalization in action is , the French sporting goods retailer. By incorporating ¶¶Òõ¶ÌÊÓÆµ location data and user-friendly mapping interfaces, Decathlon has enhanced its customer experience, offering more engaging and interactive navigation solutions for outdoor enthusiasts.
¡°We created an outdoor app which offers turn-by-turn navigation on 40,000+ trails.? We use ¶¶Òõ¶ÌÊÓÆµ for mapping and navigation in this app. ¶¶Òõ¶ÌÊÓÆµ has truly been a game-changer in helping Decathlon provide top-notch navigation experiences. Together, we're shaping the future of sports and outdoor adventures.¡± - Cl¨¦mence Rombauts, Product Manager, Decathlon
A future of integrated location technologies
BUILD with ¶¶Òõ¶ÌÊÓÆµ 2023 invites builders of all stripes to be part of a transformative era in applied location technologies. The keynote and supporting product sessions together showcase a future where location innovations seamlessly blend into our digital and physical lives.
We invite you to join this journey of innovation with ¶¶Òõ¶ÌÊÓÆµ! To keep track of the latest developments in location intelligence, try new features, and join the ¶¶Òõ¶ÌÊÓÆµ community, get started by creating a for free or schedule a conversation with the ¶¶Òõ¶ÌÊÓÆµ sales team.
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
BUILD with ¶¶Òõ¶ÌÊÓÆµ 2023 captured the transformative power of maps and data¨Cbringing together a global community of developers, businesses, and location technology enthusiasts. From seasoned developers to those who are just starting to explore the world of location intelligence, there was something for everyone at our annual virtual conference exploring what's possible in the world of location technology.
In the keynote, I shared reflections on what I see as the three foundational pillars for location strategy: Enrich, Visualize, and Personalize. These pillars provide businesses and app developers with an actionable framework for thinking about how to derive value from integrating location technologies into their products and operations.
Watch the full keynote , or read ahead to see how BUILD with ¶¶Òõ¶ÌÊÓÆµ explored each of these pillars, backed by the latest product launches from ¶¶Òõ¶ÌÊÓÆµ and real-world customer stories from the ¶¶Òõ¶ÌÊÓÆµ community.
Enrich data with location insights
The first pillar of the framework for location strategy is Enrich. In today's data-driven world, businesses are inundated with information. Pairing business data with location can unlock insights that transform the practical application of big data. Location information not only adds a layer of context to datasets, it can also generate new data.
Clean up data with ¶¶Òõ¶ÌÊÓÆµ Search
¶¶Òõ¶ÌÊÓÆµ presents an array of tools designed to infuse data with geographical context. The ¶¶Òõ¶ÌÊÓÆµ Geocoding API is a prime example. Imagine converting messy, unstructured addresses from various sources into a clean, normalized format, complete with precise geographic coordinates. This product is not just about tidying up data; it's about setting the stage for accurate and meaningful visualizations.
Expand datasets with ¶¶Òõ¶ÌÊÓÆµ Boundaries
Another mode of enriching data is powered by ¶¶Òõ¶ÌÊÓÆµ Boundaries data, now available via API. A global dataset of administrative, statistical, political boundaries and more, Boundaries data helps you answer better questions. Ever wonder how many customers you have in a 90210 zip code? Do you need another store in Montana? Without geospatial boundaries, data looks like a fuzzy cloud of points. But with ¶¶Òõ¶ÌÊÓÆµ Boundaries, you can organize and bucket data in a way that aligns with specific regions or geopolitical limits, from city districts, country borders, or even custom geofences.
Understand travel time with the ¶¶Òõ¶ÌÊÓÆµ Matrix and Isochrone API
The logistics-focused ¶¶Òõ¶ÌÊÓÆµ Matrix API and the enrich data with a different spatial perspective: what it actually means to travel between locations, following the road network. Calculate travel times and distances between multiple points or visualize areas reachable from a specific location within a set timeframe. These capabilities are invaluable for businesses like on-demand delivery services when it comes to enhancing efficiency and customer satisfaction.

Bring location intelligence into Snowflake
Businesses already managing data within Snowflake can unlock new features thanks to the ¶¶Òõ¶ÌÊÓÆµ Snowflake Native Application launched this year. The integration allows you to seamlessly enrich data within Snowflake using ¶¶Òõ¶ÌÊÓÆµ services, with the simplicity and power of SQL queries. Yet another option for bringing location intelligence directly into existing data workflows!
#builtwithmapbox: ParkBee improves customer experience with data enrichment
ParkBee uses ¶¶Òõ¶ÌÊÓÆµ Search functionality to simplify the experience of hunting for parking in European cities. They know where parking is, and ¶¶Òõ¶ÌÊÓÆµ knows where users¡¯ addresses or points of interest are - a vivid example of how enriching data with location intelligence can directly impact and improve user experience.
¡°Location search functionality is especially critical for the ParkBee app experience, and with ¶¶Òõ¶ÌÊÓÆµ we can easily offer quick, precise search functionality, confident in the data quality and coverage that ¶¶Òõ¶ÌÊÓÆµ provides. Our users love the ease with which they can search, find, and book parking spots.¡± - Luca Lago, Product Designer, ParkBee
Visualize data with advanced location tools
The second pillar addressed is Visualize. Once data is enriched with location insights, another way to leverage location technology to add value is to visualize it spatially, turning data into visually engaging and easy-to-understand map-based graphics. ¶¶Òõ¶ÌÊÓÆµ excels at this, with fast map rendering that can process large datasets and allow for striking immersive experiences using 3D maps and dynamic visualizations. Two new ¶¶Òõ¶ÌÊÓÆµ products are especially exciting for this, ?¶¶Òõ¶ÌÊÓÆµ Tiling Service and the ¶¶Òõ¶ÌÊÓÆµ Standard map style.
Converting big data into fast maps with ¶¶Òõ¶ÌÊÓÆµ Tiling Service
A powerful tool in any visualization toolkit is the ¶¶Òõ¶ÌÊÓÆµ Tiling Service (MTS). MTS breaks down large data sets into millions of ¡®tiles¡¯ that allow a map to load quickly and smoothly. Vector tiles have proven to be a game-changer for data visualizations over the years, and now ¶¶Òõ¶ÌÊÓÆµ is introducing support for raster data in MTS. Raster MTS opens up exciting new possibilities for visualizing data like weather radar, satellite images, or cellular network coverage data.

¶¶Òõ¶ÌÊÓÆµ Standard brings 3D mapping mainstream
The launch of the ¶¶Òõ¶ÌÊÓÆµ Standard map style this summer redefined the expectations for digital maps. Inspired by advances in 3D rendering technology and the gaming industry, ¶¶Òõ¶ÌÊÓÆµ Standard offers a highly performant and elegant 3D mapping experience that everyone can build with. It's not just about aesthetics; this new style improves wayfinding and spatial orientation for users while serving as a versatile canvas for customized location data.

#builtwithmapbox: MapsPeople transforms indoor navigation
Longtime geo-innovators MapsPeople have harnessed the capabilities of ¶¶Òõ¶ÌÊÓÆµ Standard in their latest version of MapsIndoors, now with advanced 3D visualization capabilities that provide detailed, clear guidance in complex environments like shopping malls and airports. With MapsPeople¡¯s indoor 3D expertise combined with 3D mapping from ¶¶Òõ¶ÌÊÓÆµ for the wider world, the combination makes navigation intuitive and engaging.
¡°By leveraging the new 3D ¶¶Òõ¶ÌÊÓÆµ Standard style, we seamlessly integrate indoor maps with the 3D outside world, building a map environment that mimics the real world in ways that have not been possible, before now.¡± - Christian Christensen, CPO, MapsPeople

Personalize the value of maps with precision navigation
The third pillar of an effective location strategy is Personalize. Developers and businesses can derive further value from location technology by personalizing the user experience. Whether the goal is to create a highly engaging consumer application or to help a fleet of delivery drivers to complete routes safely and efficiently, integrating tailored navigation features into applications is a winning location strategy.
¶¶Òõ¶ÌÊÓÆµ SDKs are leveling up location features on mobile
The ¶¶Òõ¶ÌÊÓÆµ Maps SDKs are the foundation of personalization of location experiences, supporting the seamless addition of high-performance and customized maps directly into mobile applications - even more so with this year¡¯s launch of the Maps SDKs v11. The ¶¶Òõ¶ÌÊÓÆµ Navigation SDK builds on this by equipping developers to add navigation features like turn-by-turn directions, dynamic real-time routing, and clear visual and voice guidance. The flexibility and precision provided mean that any application can optimize the map experience for specific requirements, whether it's the quickest route, the most scenic path, or the one with the least traffic.
Revolutionize Electric Vehicle navigation
Drivers and fleets everywhere are going electric. To support the EV transition, ¶¶Òõ¶ÌÊÓÆµ has introduced a suite of specialized navigation products tailored for EV drivers: ¶¶Òõ¶ÌÊÓÆµ for EV. With ¶¶Òõ¶ÌÊÓÆµ for EV, developers can build applications that integrate with vehicle battery systems to monitor personalized energy consumption patterns, intelligently forecast range, suggest charging stations based on real-time availability, and even facilitate secure payment processing at charge points. This isn't just about getting from point A to point B; it's about doing so in the most efficient and EV-friendly way possible.

Bring location AI into applications with MapGPT
¶¶Òõ¶ÌÊÓÆµ is also pushing the boundaries of personalization with the introduction of MapGPT, a location-aware conversational AI voice assistant service. MapGPT equips developers to add customized AI assistants into their applications to make interactions with navigation applications smarter, more intuitive, and more fun.
#builtwithmapbox: Decathlon personalizes outdoor navigation
A shining example of this personalization in action is , the French sporting goods retailer. By incorporating ¶¶Òõ¶ÌÊÓÆµ location data and user-friendly mapping interfaces, Decathlon has enhanced its customer experience, offering more engaging and interactive navigation solutions for outdoor enthusiasts.
¡°We created an outdoor app which offers turn-by-turn navigation on 40,000+ trails.? We use ¶¶Òõ¶ÌÊÓÆµ for mapping and navigation in this app. ¶¶Òõ¶ÌÊÓÆµ has truly been a game-changer in helping Decathlon provide top-notch navigation experiences. Together, we're shaping the future of sports and outdoor adventures.¡± - Cl¨¦mence Rombauts, Product Manager, Decathlon
A future of integrated location technologies
BUILD with ¶¶Òõ¶ÌÊÓÆµ 2023 invites builders of all stripes to be part of a transformative era in applied location technologies. The keynote and supporting product sessions together showcase a future where location innovations seamlessly blend into our digital and physical lives.
We invite you to join this journey of innovation with ¶¶Òõ¶ÌÊÓÆµ! To keep track of the latest developments in location intelligence, try new features, and join the ¶¶Òõ¶ÌÊÓÆµ community, get started by creating a for free or schedule a conversation with the ¶¶Òõ¶ÌÊÓÆµ sales team.